Urenco
UPDATED ENTRY: Following on from the launch of the trailer (see below) we are now pleased to unveil the actual game!
Original Post:
URENCO operates in a pivotal area of the nuclear fuel supply chain which results in the sustainable generation of electricity for consumers around the world. The supply chain itself can be subdivided into four key processes: mining, conversion, enrichment and fabrication. With its industry-leading centrifuge technology and around 29% global market share, URENCO is firmly positioned in the enrichment stage, which is the highest value added segment of the supply chain.
Our pro-active role with Urenco has been to use digital technology to promote them more dynamically in their business field. Our ideas range from digital annual reports, designs for their new head office, touch screen presentations, virtual walkthroughs, corporate presentations and now their very first iPhone/iPad/Android game.
We have launched our trailer for the brand new 'Richie's World of Adventure Game' which will have 18 game levels taking you on adventures all around the world.
It will be great fun for children and adults; you can save games, enter bonus level games and your results will be posted onto a score board on the Richie Enrichment Facebook page. The first six games will be launched at the end of June 2012 and by the end of 2012 there should be all 18! The main aim of the game is to promote Urenco and the nuclear power industry as a safe and environmentally friendly energy source...but most of all it's to have fun!... we hope you enjoy the trailer!
The trailer will feature at the Big Bang Fair at the NEC, Birmingham during March.
- Digital Media